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 Relationships
  Marketing
   Group Assignment 1
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Group Assignment 1: The Creative Strategy Assignment

To complete this assignment successfully, you should:

  1. Study the assignment carefully
  2. Complete the assignment as directed using the NAU VCC


The Creative Strategy assignment is to be completed at the end of the entire module, at the end of Topic 4. The due date is March 31, 1998

Work on the Creative Strategy assignment using the NAU VCC.

For this part of the module, you should complete #3, which involves identifying your evoked set. You should also be working on the strategy components that you will finalize when you work on #4 of the assignment in the next topic.


Once you have completed the activity, you should:

Go back to Marketing Public Relations: Mediated Messages
or
Go on to Web Assignment 1

Send E-mail to Prof. Rich Lei.
or call (520) 523-2490


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