Audio Transcript

HA405 : The Class : Personal Management : Ethics : Audio Transcript

WEEK 6

PHASE ONE: Personal and Professional Strategy

Step # 2: Personal Management

Topic 3: Ethics

Input (9/28/99)

Introduction

Hi!
Doctor Mac here.
Welcome to another session of Hospitality Sales Management

This is

PHASE ONE: Personal and Professional Strategy

Step # 2: Personal Management

Topic 3: Ethics

Body

In the last topic, you learned, first about Essential Personal and Team Skills. Specifically, you were introduced to the primary skills needed by salespeople. Additionally, you examined your own "self-esteem" quotient and learned that a healthy self-esteem is mandatory for success in selling as well as other professional areas.

In this topic you will learn about "Ethics." Specifically, you will learn about a branch of ethics that focuses on problems of economic enterprise: "Business Ethics."

The purpose of this topic is to firmly implant in you minds that consultative selling is impossible without managing ethics in selling. Consultative selling depends on establishing long-term relationships with customers. Customers will not deal with dishonest people who lack integrity and they do not trust. Management of ethics is the glue that holds these relationships together.

When you have completed this topic, you should:

Know the practical definition and application of "business ethics."
Know 10 benefits of managing ethics in the workplace.
Have a guide to help you develop a personal code of ethics.

Close

In this topic, you learned about the application of ethics in the workplace and why "good ethics" makes "good business."

The next topic, # 4, Audit of Personal Communication Styles, stresses the importance of knowing your own and your customer's communication style. The purpose of this knowledge is to assist your ability to have your message heard by your customer.

So, let's get to work!

This is Dr. Mac saying, "Persevere and be of good cheer!"

Reading time: Approximately 2 minutes.

Once you have finished you should:

Go on to Online Lesson: Toward a Personal Code of Ethics
or
Go back to Ethics

Send E-mail to Richard G McNeill Ed.D., CHME
or call (520) 523-1713