NEGOTIATIONS
OCCUR FOR ONE
TWO PRIMARY REASONS:
The Negotiation
Process
is Similar to
The Buying/Selling Process
BATNA
Best Alternative To a
Negotiated Agreement
Competitive Negotiations
or Bargaining
Choosing A Negotiation Strategy
Negotiating
Strategies
Another View:
What About The Other
Negotiating Strategies?
Accommodating
Negotiation Strategy
Avoidance
Negotiation Strategy