HRMHA442
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HA442 : The Class : Restaurant Business Plan : Market Examination : Market Examination

Studying the Market

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An important aspect of developing a business or looking at an existing business is examining the market the operation is intending to serve.

Answer the questions below that can also be found on pages 16 - 23

1. 1. What kind of restaurant business are you in?
2. Who are your target markets?
3. What benefits do your customers think they will receive from your menu and service
4. How would you characterize your markets?

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Send E-mail to Dr. Rande or call (520) 523-1710

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