Syllabus
Class
 Campaigns
  Consumer
Communication
Library
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Consumer Sales Promotions

To successfully complete this topic of the Elements of a Successful Campaign, please do the following:

TEXTBOOK READING: Chapter 8, pp.211-228.

ON-LINE LESSON: Consumer Sales Promotions.

ASSIGNMENT 1: One-minute paper

GROUP ASSIGNMENT 1: Situation Analysis, Part IV

WEB ACTIVITY 1: Coupons On-line

This is the last topic in this module. Once you have completed each of the above tasks, proceed to the next module: Message & Customers Relationships

Send E-mail to Prof. Rich Lei.
or call (520) 523-2490