Syllabus |
Strategy: The Key to a Successful CampaignTo successfully complete this topic of the Elements of an Effective Campaign module, please do the following: TEXTBOOK READING: Chapter 6, pp. 147-170. ON-LINE LESSON: Strategy the Key to the Successful Campaign. GROUP ASSIGNMENT 1: Situation Analysis, Part II Once you have completed each of the above tasks, proceed to Advertising: Delivering the Message Send E-mail to
Prof. Rich Lei. |
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Northern Arizona University
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